7 Easy Steps for Creating your Facebook Ad with pictures

There are some basic fundamentals of creating a Facebook ad, like choosing your target audience, how your ad must look and so on. This article will step by step guide you on how to create your ad. At the same time it will also help you in using the ad in the right way.

First Step – Create an ad

Open you Facebook account, if you don’t have, then create one. Go to the drop down menu on the right corner of the screen as shown below.


Choose create ad option from the dropdown list.


You will be … Read more....

How to create a lookalike audience for Facebook ads?

Hello everyone!

It was my usual day to use Facebook ads to promote my brand page when this pop-up from Facebook asking me to create Lookalike audience for my ads. First let us understand what is “Lookalike audience” on Facebook. Well, it means people similar to ones that are already interested in your business. Factors such as location, age and interests are used by Facebook’s artificial intelligence systems to find similar people. I would consider it a smart move as it falls in line with market segmentation basics where you are identifying your target customer groups, and then Facebook is … Read more....